The Most Viral Ad Campaigns: The Power of Marketing

In today’s digital age, viral ad campaigns have become the holy grail of marketing. These campaigns have the ability to captivate audiences, generate massive brand exposure, and propel businesses to new heights. In this blog post, we will explore some of the most successful viral ad campaigns, backed by numbers, and delve into the marketing […]

Fascinating Neuromarketing Facts

Neuromarketing, the intriguing fusion of neuroscience and marketing, has revolutionized our understanding of consumer behavior. By delving into the depths of the human mind, neuromarketers uncover hidden insights and leverage them to create compelling marketing strategies. In this article, we explore some captivating facts about neuromarketing backed by numbers and statistics, shedding light on the […]

The Popularity of Neuromarketing: Unveiling Consumer Insights like Never Before

In the dynamic realm of marketing, understanding consumer behavior has always been a holy grail. Traditional market research methods have their limitations when it comes to decoding the complex decision-making processes of consumers. However, a transformative approach called neuromarketing has emerged, captivating marketers worldwide. In this blog post, we’ll explore the rising popularity of neuromarketing […]

Business Planning and Strategy: Tips for Success

Business planning and strategy are essential components of running a successful enterprise. While many entrepreneurs may feel overwhelmed or unsure about where to start, there are several tips and strategies that can help make the process more manageable and increase the likelihood of success. In this blog, we’ll cover some of the key considerations for […]

How to Use Neuromarketing Tools for Business

Neuromarketing is a field that combines neuroscience with marketing to better understand consumer behavior. By measuring brain activity and other physiological responses, neuromarketing tools can provide insights into how consumers make purchasing decisions. If you’re interested in using neuromarketing tools for your business, here’s what you need to know: Neuromarketing tools use a variety of […]

Digital Marketing 

Digital marketing is a constantly evolving field, with new technologies and trends emerging all the time. In recent years, the focus has shifted towards creating more personalized and engaging experiences for customers. There are several key trends that are shaping the future of digital marketing. Digital marketing trends: In conclusion, digital marketing is an exciting and […]


What exactly is mindfulness? It is the basic human ability to be fully present, aware of where we are and what we’re doing, and not overly reactive or overwhelmed by what’s going on around us. Mindfulness also entails acceptance, which is paying attention to our thoughts and feelings without criticising them—for example, without assuming that there […]

From Traditional to Digital Marketing: Training and Education

Marketing As I put it in my book “Neuro e-Marketing. Scientific Keys” 1, marketing, a field of knowledge that aims to generate, communicate and deliver significant “value” to consumers, has been developing and is in constant evolution and construction to adapt to the changes of different historical stages and technological demands.   And, one of […]

¿A qué huelen las marcas?

¿A QUÉ HUELEN LAS MARCAS? Desde siempre, el poder del olfato nos ha hecho recordar productos, lugares, personas y situaciones que, en muchas ocasiones, se remontan a experiencias vividas capaces de provocar emociones en concordancia a ese olor y que ha influido en un proceso de aprendizaje. Como por ejemplo, el perfume de tu madre […]