Master in Neuroleadership in Spanish

Format

Full time

Campus

Online

Credits

60 ECTS

Modality

Online

Language

Spanish

Intake

October 22

On-campus price
0 €

Online Price
3.900 €

Apply online

Master in Neuroleadership in Spanish

Description of
Master in Neuroleadership in Spanish

El Máster en Neuroliderazgo de Neuroscience Business School es imprescindible para los empresarios o para las personas que trabajan en recursos humanos. Sin duda, cualquier empresa necesita un buen líder. Te preguntarás: «¿Quiénes son los líderes del siglo XXI? Los neurolíderes son aquellos que saben actuar en situaciones turbulentas, disruptivas, complejas e imprevistas, como la crisis provocada por la pandemia del COVID-19, y especialmente en los procesos de transformación digital.

Professional output

Human Resources, Team Management, Coaching, Entrepreneurs, Bloggers, Directors of International Departments, Management of Social Networks.

Accreditation

Online Master Program: Diploma from Neuroscience Business School. Degree accredited by the Swiss School of Business Research (SSBR), an EduQua recognized university.

Hybrid & Face-to-face: Diploma from Neuroscience Business School. Title accredited by the Universidad Católica San Antonio de Murcia (UCAM), (own title), a university recognized by the State in Spain.

5 reasons to choose
Master in Neuroleadership in Spanish

Professional success

We teach in the strategic, dynamic and novel disciplines! With our neuroscience techniques you will not only be a strategist for your professional career, but a strategist for your entire life!

Obtained title

This Master is accredited by the SWISS School of Business Research (Nüschelerstrasse 31, 8001, Zurich, Switzerland) and has 60 ECTS.

Creativity & Innovation

The Neuroscience Business School programs are adjusted to the needs of the labor market, providing innovative tools that increase competencies, abilities and skills for creativity, innovation, efficiency in processes and effectiveness in obtaining objectives.

We are novel!

We talk to our students one-to-one! Our goal is to offer the best possible training, updated with respect to VUCA environments and digital transformation, so that our students can successfully face an increasingly demanding world of work.

Professional Network

In all programs, master classes and different activities such as visits to companies and other complementary activities such as video-forums and complementary updating activities.

Programa del Máster en Neuroliderazgo en Español

Perception and the senses. Subliminal perception.
Conscious and Unconscious Processes. Systems I and II by Daniel Kahneman. Bounded rationality: heuristics, biases, priming and nudge.
Preattentional and attentional processes. Types of care. Step of exogenous endogenous care.
Pleasure and reward systems.
Affective processes (Emotions and feelings). Emotional dimensions. Somatic markers.
Memory processes. Consolidation, storage, recognition, forgetting and retrieval. Types of memory.
Information processing and decision making. Stages of decision making.

The senses and sensory experience
How do the different senses work?
Sight
Smell
Touch
Taste
The ear
Which are more effective?
Examples
Sound and music: origin and perception.
Music and emotion: musical neurobiology.
What is the role of music in marketing?
The influence of musical parameters: physiological, cognitive and behavioral effects.
Audio-Branding.
Outline of a purchasing process.
Examples of real implantations.

What is leadership? Facets of leadership.
The leader mentor and coach
Neuroleadership for high performance.
Brain, cells and brain networks. The brain as a whole.
Energy and information management for high performance.
Brain plasticity as the basis of mental training for self-development.
Mirror neurons and relationships.
The pleasure and reward system in motivational processes.
Emotions and feelings: their importance in leadership.

Self-organized and self-managed teams. Management and leadership. How to give Feedback and make Effective Criticism.
The corporate culture and the ideal ecosystem for motivation, creativity and innovation.
Training, Development and Performance.
Reflections on Key Business Aspects: motivational purpose, culture, climate and work environment, strategy, teams, relationships, compensation, execution and high performance, and technology.

Admission process

The application to the master is simple, with four phases to complete

Admission stage

Documents

Video call

Benefits

Profile of our students Let's see if you fit =)

Our students are amazing. Really! We are very proud. We love people interested in studying, who want to know more and proactively take advantage of the knowledge and experiences of our teachers. We like people who want to develop and enhance their skills.

We like creative people who want to make the world a better place, and who, for this, want to be successful both in the organizational, professional and personal fields. People who want to apply cutting-edge things based on applied neuroscience, in disruptive and turbulent times, highly complex, uncertain, and volatile, which requires courage, serenity, responsibility, integrity and honesty.

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Samir haddad

Master in Neuroleadership in Spanish

Master in Neuroleadership in Spanish

Description of Master in Neuroleadership in Spanish

Professional output

Accreditation

5 reasons to choose Master in Neuroleadership in Spanish

Professional success

Obtained title

Creativity & Innovation

We are novel!

Professional Network

Programa del Máster en Neuroliderazgo en Español

Admission process

Admission stage

Documents

Video call

Benefits

Profile of our students Let's see if you fit =)

Sign up for the newsletter

newsletter

Description of
Master in Neuroleadership in Spanish

5 reasons to choose
Master in Neuroleadership in Spanish