Neuro MBA
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Campus
BarcelonaModality
Online -
Language
EnglishDuration
1 academic year
- ✔️ Master the full MBA toolkit — finance, strategy, analytics and operations
- ✔️ Apply neuroscience to leadership, decisions and customer behaviour
- ✔️ Lead teams and transformation with AI-enabled tools
- ✔️Build and defend a real business or venture through the Final Project
- •Case-method learning applying strategic, financial and organisational frameworks to real business decisions.
- • Applied workshops,using business data, AI tools and managerial frameworks, plus simulations in leadership, strategy and negotiation.
- • Guest executives and entrepreneurs who connect theory to current business practice.
- •Company-based challenges that expose you to real constraints and incomplete information, alongside continuous development of your Final Project.
Program Overview
The Neuro MBA at NEURO Business School is a one-year MBA that combines the full general-management foundation of a contemporary MBA — finance, accounting, strategy, economics, operations, entrepreneurship and governance — with a distinctive lens: neuroscience, consumer behaviour, neuroleadership and AI-enabled business growth.
You will learn how organisations create value, how leaders allocate capital and resources, how customers make decisions, how teams behave, and how to use data and artificial intelligence responsibly to lead with confidence.
Designed for entrepreneurs, business professionals and those building their own companies, this program combines the solid foundations of an MBA with the latest neuroscience applications to make your business more profitable and your professional life more effective.
The program offers a strong focus on finance, strategy, operations and business growth — while teaching you how to use neuroscience-based tools to lead teams, influence decisions, and create long-term success.
AI can accelerate analysis and automate tasks, but it can't remove the need to understand customers, lead people, and exercise judgment — that's what this program is built to teach.
The program is accredited by the University of Vic – Universitat Central de Catalunya (UVic-UCC), a public university in Spain.
Program Objectives
Methodology